A great approach when creating content about challenges is emphasising the outstanding value of your products or services. It is essential to underline that customers won't find such values elsewhere. Five key variables can help you to illustrate your point. They are Price, Quality, Delivery, Flexibility, and Service.

CHALLANGES: The first step is to create an idea evaluation to prepare for early funding. You start by focusing on the challenges. We propose two topics to help plan a great answer.

Topic one: Be ready to explain what problem you solve for your customers. Describe the specific problem your product or service addresses.

Topic two: Identify challenges, such as competition and regulatory burdens. A good practice is to list your main competitors. Then, analyse their strengths and weaknesses.